Do not miss our special. Click here


Glass Industry News

O-I designs premium packaging for blended Scotch

, Glass International

The Famous Grouse has launched a premium version in new glass packaging developed by Owens-Illinois (O-I), which features a host of new innovations.

The new pack, for The Famous Grouse Mellow Gold, will also be introduced across all main sizes of the parent brand.

The two initiatives have been designed to capitalise on the growth in premium blended whisky, and challenge perceptions around Blended Scotch.

O-I has been lead developer on most sizes in the portfolio and has produced the first 70cl bottles to come to market.

O-I pioneered narrow neck press and blow (NNPB) lightweight glass production at Alloa for the Scotch whisky industry back in the mid 1990s.

This container for The Famous Grouse is the first lightweight design made at the plant using the more traditional blow:blow process.

Scott Gibb, UK Commercial Lead for O-I, said, “This is an exceptionally light container for the blow:blow process.

“Several glassmakers have lighter standards, but we believe no one has ever made such a complex, shaped and engraved spirits bottle at 420g before.

“It required very careful parison design to ensure good glass distribution, but our mould designers are specialists in their craft who can achieve this.”

The new packaging is part of an ambitious redevelopment plan that will bring significant changes to the extended family range for The Famous Grouse.

It echoes the brand’s roots but with a more contemporary twist.

Combined with the new look bottle shape, a more premium closure and metallised paper, the finished pack will deliver real standout for the brand.

John Penman, Marketing Controller at Maxxium UK, said, “The new look for The Famous Grouse has been developed in response to consumer demand for higher quality packaging, and will further differentiate the brand from our competitors.

“The changes to our range will also extend to The Black Grouse, which is set to be launched later this year.”

As well as revised labelling, the new bottle has many features which are a calling card for the glassmaker’s art: a high punt to facilitate easy, drip free pouring, a stepped heel, and a tall neck above very angular shoulders.

The most striking feature is the Grouse eyebrow arcing across the top of the body and crafted in glass to mirror the curve of the label.

The Matthew Gloag signature, embossed across the base of the bottle, completes the look.

The crispness of the embossing matches that achieved using the NNPB process.

The first commercial use of the design is for the The Famous Grouse Mellow Gold - carefully crafted by Master Blender Gordon Motion to deliver a subtly sweeter, mellow flavour.

It is available across the UK at a RRP of £22.

, Glass International

News material on the Site is copyright and belongs to the Company or to its third party news provider, and all rights are reserved. Any User who accesses such material may do so only for its own personal use, and the use of such material is at the sole risk of the User. Redistribution or other commercial exploitation of such news material is expressly prohibited. Where such news material is provided by a third party, each User agrees to observe and be bound by the specific terms of use applying to such news material. We do not represent or endorse the accuracy or reliability of any of the info contained in any news or external websites referred to in the news.

Should the content or the design of these sites violate third parties rights or legal prescriptions, we kindly ask you to send us a respective message without invoice or cost. We guarantee that passages where the claim is considered as justified will be removed immediately, without any necessity to involve any lawyer into this issue. We will reject any claim caused by submission of a honorary note in this regard without any prior contact and confirmation of the issueby us and we reserve the right ssue counter claim ourselves because of violation of aforesaid conditions.



Info Grid

Glass studies

Updated worldwide glass study 2020

plants.glassglobal.com

Updated hollow glass study 2020

Request more information

Updated float glass study 2020

Request more information

Company Profile



Updated worldwide glass market study 2020 available now for flat, container glass and tableware

We have updated our international studies on flat glass, container glass and tableware for 2020.

This unique software provides a global overview about glass producers and technical details. Easy to use and clear tables summarize information and data about glass makers such as: Glass types: flat glass, container glass, tableware, production capacities in regions and countries, number of furnaces, furnace types, year of construction, glass types and sub-types, products, project information, special news and downloads.

Further databases supplying demoscopic data and import and export data complete the market survey. Based on these data, prepare individual country profiles with information about local production capacities, local market sizes and expected demand in the future.

Request your offer via plants.glassglobal.com.

Updated Hollow glass study 2020

X

Updated Float glass study 2020

X